Global expansion is on the radar for many companies today. While global expansion offers the promise of many great opportunities, it also presents many challenges.

In this podcast, B2B Revenue Acceleration by Operatix, Rob Wellner, Senior VP of Sales, discusses critical pieces that need to be investigated when your company is looking to expand globally.

In this podcast, we discussed:

  • The primary advantages of expanding globally
  • The challenges of expanding globally
  • Elements of global expansion that are overlooked
  • What regions are the most difficult to expand into and why
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